http://rg2overmeer.blogdrive.com/ Anne-Christien Fri, 25 Jun 2004 04:25:02 PDT http://www.blogdrive.com Copyright 2004. http://rg2overmeer.blogdrive.com/archive/14.html Fri, 25 Jun 2004 12:21:50 GMT Introduction: I’m going to write my paper about Oprah Winfrey, because I find it very interesting how one woman can have so much influence on people all over the world. My main thesis question is: “In what ways can Oprah influence a community, and how does branding play a role in this”? Oprah Winfrey is considered one of the most powerful women of our time. Oprah Winfrey was also the first African American woman to become a billionaire. She started broadcasting in Nashville, Tennessee, at the age of 17, moving to news then talk shows. In 1976, Winfrey moved to Baltimore, where... (more) http://rg2overmeer.blogdrive.com/comments?id=14 http://rg2overmeer.blogdrive.com/archive/13.html Fri, 25 Jun 2004 12:02:33 GMT H20 assignment What is a brand? A brand is an Identity, a name and a reputation. It provides functionality and people have certain images and ideas when seeing brands. A brand is a name or some symbol or mark that is associated with a product or service and to which buyers attach psychological meanings."(Iacobucci 2001) In the article ‘creating and managing brands’ written by Tybout, A. &Carpenter, it was noted that brands serve consumers by saving time, assuring a level of quality, and simplifying choice. The brand name, rather than the product, is now the primary basis for choosing... (more) http://rg2overmeer.blogdrive.com/comments?id=13 http://rg2overmeer.blogdrive.com/archive/12.html Mon, 07 Jun 2004 21:44:58 GMT Cultural Economy Chapter 10 Q-Do you think it is exaggerated to say that the aesthetic components and implications of culture in the economy are determined by the consumer and as a consequence the consumer has a lot of influence on the contemporary economy? A-Consumption is a practice done by different groups in society.There is large variety in consumers, a diversity in interests and social structures of class, different factors play a decisive role, eg:elderly, teenagers, education,gender, region and country, interest,etc etc. Therefore it is not so easy to predict what product or... (more) http://rg2overmeer.blogdrive.com/comments?id=12 http://rg2overmeer.blogdrive.com/archive/11.html Mon, 07 Jun 2004 20:53:52 GMT J. Lasica- Blogs and journalism need each other + Dan gillmor - moving towards participatory journalism ( i merged 2 texts together and 1 question, because both texts are about the same topic- blogs!) Q- In what ways are journalists effected (threatened) by blogs? A- The position of journalists are shifting. Journalists may worry that now blogging has been made so easy and anyone can share their opinion on the net that journalists might not be taken so seriously. Journalists will alyas play an important role in the media because they have reliable sources, and bloggers usually... (more) http://rg2overmeer.blogdrive.com/comments?id=11 http://rg2overmeer.blogdrive.com/archive/10.html Mon, 07 Jun 2004 20:12:30 GMT Tybout, A. &Carpenter- Creating and managing brands Q- How is it that new brands enter the market stand a chance against the already built 'safe time saving'brands? A-In the text it was noted that brands serve consumers by saving time, assuring a level of quality, and simplifing choice.The brand name, rather than the product, is now the primary basis for choosing one product over another. So how is that new brands survive?? The answer to this question is advertising. By advertising a brand can be succesful. It takes alot of time,money and effort to build a... (more) http://rg2overmeer.blogdrive.com/comments?id=10 http://rg2overmeer.blogdrive.com/archive/9.html Fri, 28 May 2004 11:13:09 GMT I’m going to write my paper about Oprah Winfrey, because I find it very interesting how one woman can have so much influence on people all over the world. Oprah Winfrey is considered one of the most powerful women of our time. In 1984 she relocated to Chicago to host WLS-TV's morning talk show, AM Chicago. Within one month she becomes the number one talk show. In less than a year, the show expands and is renamed The Oprah Winfrey Show. In 1988, she established Harpo Productions, Inc., a production facility that established her as only the third woman in American entertainment to own such a... (more) http://rg2overmeer.blogdrive.com/comments?id=9 http://rg2overmeer.blogdrive.com/archive/8.html Mon, 24 May 2004 20:06:02 GMT Clay Shirky – ‘ What Is P2P…And What Isn’t’ ? Question- Why is a site like Napster P2P, and why is Email not P2P? Answer- A site like Napster and Kazaa is P2P, because when downloading a song the information transmits from one computer to the other. People who don’t have each others email addresses or even know each other share information and music files on these sites. The addresses of Napster nodes bypass the DNS system. Email addresses aren’t P2P, because the email address isn’t machine independent. Emilie Rutherford – ‘ The P2P report’ Question- What is meant by... (more) http://rg2overmeer.blogdrive.com/comments?id=8 http://rg2overmeer.blogdrive.com/archive/7.html Tue, 18 May 2004 08:51:23 GMT 1. Debating the status of the audience Textual poaching *Jenkins, H. ‘The collective intelligence’ Question- How do the knowledge of culture and commodity culture supplement each other and how do they do it so well, and why do fans reciprocate so well when asked their feelings? Answer- because of the knowledge fans have, it makes it easier for writers and editors of programs to make a second series or follow up programs. It enables new forms of fan fiction. Fans develop skins, websites etc.. For example, fans ‘become’ their hero(Harry Potter, Buffy the vampire slayer), the... (more) http://rg2overmeer.blogdrive.com/comments?id=7 http://rg2overmeer.blogdrive.com/archive/4.html Mon, 17 May 2004 11:41:47 GMT From consumers to users Benkler, Y: Shifting the deeper structures of regulation toward sustainable commons and user access Question- What are the benefits for the consumer to have choices in products from different cultures? Answer- The benefits are that consumers have a wider variety of choice; they aren’t limited to their own culture, but get in touch with other cultures as well. Because of the media, the world is becoming a smaller place. Lessig, L “The future of ideas: The fate of the commons in a connected world” Question- How does the net teach people what they... (more) http://rg2overmeer.blogdrive.com/comments?id=4